Here are some general goals people have when they decide to do a content audit: Improve SEO results: Check how your existing content is performing in organic search (unpaid search engine results) and identify opportunities to increase rankings and organic traffic Increase engagement: Understand the ...
Once you're clear about your goal, you can tailor your content audit process accordingly. And determine which metrics you’ll want to focus on when you benchmark your current performance. You’ll see how to do this later in the guide. For now, just make a copy ofour SEO content audit ...
Is your website losing traffic? Do you have high bounce rates? It may be time to conduct a content audit of your website to see why you're losing traffic.
Is your website losing traffic? Do you have high bounce rates? It may be time to conduct a content audit of your website to see why you're losing traffic.
Optimizing it, even just a little bit, can lead to more revenue and progress towards your business goals. A website content audit will help you see what you’ve already got and what you can do to make it better. In this article, I’ll show you the benefits of organizing a content ...
Content auditto focus on the quality and effectiveness of a website’s content. UX/UI design audit to examineuser interface and user experienceand website accessibility. Conversion rate optimizationaudit to analyze how well the website converts visitors into customers. ...
Nonetheless, content auditing is a necessary evil. We’ve long known it’s an integral part of content management, and a big step towardhosting a successful website. Conducting regular content audits isn’t simply a nice thing to do; it’s something you absolutelyneedto do if you’re looki...
During this process, you will look for any website issues that may negatively affect user experience. When you find a problem, you can document it and then start fixing it. In the following sections, we’ll share 9 steps to perform a UX audit of your website. Here’s a quick overview...
Running a content audit for your website can boost your traffic and improve the experience of your readers. First, content audits help you take note of the areas on your website that aren‘t properly optimized for search engine rank. For example, you might add meta descriptions to your bl...
First, content audits help you take note of the areas on your website that aren‘t properly optimized for search engine rank. For example, you might add meta descriptions to your blog posts as part of your current strategy. If that always wasn’t the case, a content audit helps you loca...