“A brand is not a static logo. It’s the emotional and collective space your organization holds within your audience’s mind. The logo is a spoke in a larger wheel. It acts as a springboard to a larger brand story and experience.” – Sunny Bonnell, Founder + Chief Vision Officer at...
When you embark on your own logo design process, you’ve got to do it right. Learn how to design a logo in this comprehensive step-by-step guide.
Make your brand stand out in a crowd with these top logo design tips. Learn what goes into making a logo that reflects your brand with Venngage.
Before you create a new business logo, it’s imperative that you first settle on the brand identity and the story behind it. A large part of your brand identity is the emotion it transmits. This is called emotional branding and its foundation is based on storytelling and your brand values...
A logo is a small graphic sign that identifies a company, association, organization, brand, team, product, website or person. In today’s demanding environment, a logo must meet several criteria. Among other things, an emblem must be recognizable, memorable, easy-to-perceive and original. Wit...
makes up a large part of the design. Every typeface has a personality and we need to make sure that it reflects that of the business. Try not to use too many fonts in your logo design, as this could create an overly complex and unbalanced look and feel, one or two fonts is ideal....
A logo gives you importance and weight An emblem works both ways. Not only does it set the mood inside the team, but it also affects the way your team is seen by other people. A well thought-out logo says that you are committed to your cause and want to be taken seriously. An embl...
If you're using an icon, consider how making it larger or smaller will affect your logo design. A small icon is difficult to read from a distance and might look like a blob, so it's always best to make it as large as possible as long as it balances with your text. Consider your...
A logo is one of the most important parts of your brand's identity. But how much should a logo design cost? And, how do you balance the price you pay versus quality? We answer your most important questions in our comprehensive logo design pricing guide below. For pricing guides for other...
A logo gives you importance and weight An emblem works both ways. Not only does it set the mood inside the team, but it also affects the way your team is seen by other people. A well thought-out logo says that you are committed to your cause and want to be taken seriously. An embl...