At WPBeginner, we’ve found that one of the most important aspects of SEO is helping search engines understand your content. Keywords and meta descriptions are essential tools that tell search engines exactly w
Why are meta descriptions important for SEO? Even though Google has said that meta descriptions are not a factor they look at for rankings, that statement is misleading. It may be true that how a meta description is optimized does not directly impact any rankings, but they are a very import...
Avoiding keyword stuffing—forcing in keywords where they do not belong—is also important because Google considers this a spammy practice. ViolatingGoogle's spam policiescan lead to a penalty that harms your search visibility. Tip Use Semrush’sOn Page SEO Checkerto get on-page SEO recommendations...
To grab reader’s attention and avoid important information getting truncated. 2. Include Your Target Keyword Each meta description should include the page's primary keyword—the main search query you want the page to rank for. Including your target keyword doesn’t affect your SEO directly, ...
to your niche and is one of the most important factors of on-page SEO. Make sure that your title tag is under 50-60 characters because search engine has limit to display characters. Meta Description - Again, Meta description is a part ...
💡Pro tip: If you’re looking for a tool to help you analyze your site’s level of SEO optimization and how it’s seen by the search engines, check outKWFinder. It’s one of the leading tools in this space. Is writing a meta description for your content important? 🤷♂️ ...
Why Is Being an SEO Specialist Important? Given that 95% of all search traffic comes from the first page, businesses of all sizes, including 74% of small and medium-sized firms, want a good SEO practitioner to take them there. If you hire an SEO specialist, they develop techniques that ...
The primary metric you want to measure when changing a meta description is click through rate (CTR). You’re more likely to get a measurable signal if you edit multiple pages and measure them as a group. Tools likeSEOTesting.comare good for this. Sometimes, you can change just one page...
Here are the most important meta tags, with tips on how to write meta tags for SEO. Common HTML Meta Tags TagWhat it DoesExample DescriptionProvides a short description of the page. This is often used as the snippet shown in search results.<meta name="description" content="Discover the pe...
Be aware that the arrival of Google's AI Overviews is changing display advertising all the time using AI. So it’s important to keep on top of developments for your SEO activities. Time Another key difference between paid and organic search is time. With paid search, you can get results...