your original meta description is more likely to appear as you wrote it on your website. “SEO can be time consuming and expensive for ecommerce stores with a high volume of products,” Kim says. “Approaching your meta descriptions knowing they’ll be rewritten can free up resources.”...
Now it’s time to learn how towrite effective descriptionsthat will help your SEO. These are the meta description best practices you should follow when writing your own. The guiding principles for these tips all goes back to the idea that meta descriptions should help your CTR. It should als...
It’s also important to note that Google won’t always display your own meta description in SERPs. Sometimes Google rewrites meta descriptions and dismisses the one in HTML if it’s not good enough. If you don’t want Google to change your meta description, you need to know how to writ...
What should I write in a meta description? A page's meta description should include a compelling summary of the page content someone is about to click on. It should clearly tell them what they’ll gain by clicking through. Meta descriptions should include a target keyword to help search engi...
So let’s get straight to the point, there are a few key points that can make akiller meta description: Ready to write some kick-ass meta descriptions? 1. Include your keyword in your meta description Like all things SEO, the keyword makes an appearance. If you paid attention to descript...
Meta descriptions should: Include the target keyword Preview what your post will cover Highlight your post’s value Be the right length – around 50 -150 characters A meta description for my ADHD procrastination post could look something like: ...
likely to click through to your page from the SERP. A better click-through rate canimprove search rankings, so descriptions help drive your overall SEO. Even though it's indirect, it's still important. When you write meta descriptions, you need to optimize them properly to get the best ...
If that’s true, could it be that publishers aren’t creating accurate meta descriptions? One thing that is beyond dispute is that it is important to understand the correct way to write a meta description. Meta Descriptions vs. SERP Snippets Some people mistakenly use the terms “meta descript...
Just run an audit, head to the “Issues” tab and write “meta description” in the search bar. Further reading: Meta Robots Tag & X-Robots-Tag Explained How to Write an SEO Meta Description (Best Practices) Use these best practices to write effective meta descriptions. 1. Keep Meta ...
In this guide, you’ll learn how to create great meta descriptions fast and how to audit them efficiently. But first, let me explain why meta descriptions still matter despite their seemingly low SEO importance. Why meta descriptions still matter How to write a meta description How to prioritiz...