Though Jack Armstrong would remain popular for decades, Wheaties realized it could become a stronger brand by using real sports figures. Gehrig was the first athlete to replace the All-American Boy and endorse the cereal as healthy and nutritious. “Wheaties has served as a staple in sports cul...
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More than 120 years ago, Jerome Monroe Smucker was selling apple butter from a horse-drawn wagon in Ohio, where The J.M. Smucker Co. is still based. Its longtime successful advertising slogan was “With a name like Smucker’s, it has to be good.” Beyond fruit spreads, its brands incl...
The prediabetic carbs per day that you eat should contribute to a healthy weight and blood sugar, and also come from nutritious sources.
But having a ballpark idea of what is healthy and optimal can be useful. So here we go. I've got a secret for you.When it comes to the ideal ratio of carbohydrates, proteins and fats for the average human machine, the book has already been written. ...
Subway’s “Eat Fresh” is simultaneously descriptive and emotive. Not only does it describe what the sandwich chain offers, but it also appeals to its audience by invoking fresh food and healthy living. Other taglines are purely emotive. Bank of America’s slogan, “Life’s better when we...
Yet, it’s still standard advice to eat Wheaties for breakfast, guzzle Gatorade during a hard workout and to down a sugary Jamba Juice as you walk out of the gym. And this is the message being preached worldwide to kids and adults by exercise nutritionists and scientific bastions of diet...
By using a Norman Rockwall artwork featuring smiling children with healthy and decay-free teeth, it was able to target its main demographic: families, specifically mothers and their children. #10 “Think small”(Volkswagen, 1959) Out of the many ads that Volkswagen has released, one of the mo...
Yet, it’s still standard advice to eat Wheaties for breakfast, guzzle Gatorade during a hard workout and to down a sugary Jamba Juice as you walk out of the gym. And this is the message being preached worldwide to kids and adults by exercise nutritionists and scientific bastions of diet...
founded in 1899. The Miss Chiquita logo first appeared as an anthropomorphic banana in 1944 and as a woman in 1987. The company changed the iconic stickers on its produce in March to encourage customers to stay home due to the coronavirus and for the summer, the stickers encouragehealthy ...