Four Loko, an alcoholic beverage line once popular with millennials, appears to be jumping on the hard seltzer trend in an extreme way. In a series of tweets, Four Loko teased a seltzer boasting a much higher alcohol-by-volume amount than its main competitors. The brand tweeted a photo ...
Multivariable logistic regression analysis found the following variables were associated with greater odds of underestimating Four Loko's alcohol content by one or more standard alcoholic drinks: being female (AOR = 2.2), having never seen nor heard of Four Loko (AOR = 1.9), and residing in ...
Nian Hu