所以，在视频里添加CTA（Call to Action）就十分必要了。桌面新闻流广告（Desktop Newsfeed Ads）：这种广告类型是最常见的Facebook广告类型之一，它出现在Facebook用户的新闻流中。这种广告类型可以是单张图片、视频、轮播图或幻灯片等多种形式。桌面新闻流广告的展示效果良好，可以吸引用户的注意力。此外，这种广告类型...
Facebook本地广告(Local Awareness Ads) 传统的实体店不适合大范围的做广告,只能针对本地的用户进行广告。而Facebook的 awareness Ads就最适合这一类群体。这些广告只会发送给在某一特定地域登录的用户,基本上会带有“call now”或者是“get directions”这种CTA语言。直接提供联系方式和地图导航的功能可以帮助用户到店...
Facebook本地广告(Local Awareness Ads) 这种传统的实体店,不适合大范围的做广告。只能针对本地的用户进行广告。而Facebook的awarenessAds就最适合这一类群体了。这些广告只会发送给在某一特定地域登录的用户。基本上会带有“call now”或者是“get directions”这种CTA语言。直接提供联系方式和地图导航的功能可以帮助用...
If you use a “Call Now” button, and the prospect clicks to call from their mobile device, then the phone app on their device will open, allowing them to dial the number immediately. You can also set click-to-call ads to activate for users in a specific area, such as a location cl...
1. 粉丝型广告 (Page Like Ads) 粉丝型Facebook广告,顾名思义就是用来为Facebook专页吸收并累积更多的粉丝数量的一种广告类型。这类广告的行动呼吁 (Call-To-Action, CTA) 是“Like”,既点赞品牌的Facebook专页 (Page) 。 虽然点赞只是一个小小的互动,但却可以帮助你的品牌触及更多的人群:这是因为Facebook...
Depending on how you’re trying to reach users on theFacebook Adsplatform, you are likely going to need to be flexible in the coming months and years to the ever-changing landscape of online user privacy. Some of our existing options are going to be weakened or removed completely, but the...
You’ve got yourFacebook business pageoptimized and a strong Facebook Ads campaign set up. You’ve already been through several greatcall to action ideas(CTA) and now need to ensure you’re maximizing conversions by correctly using the Facebook call to action button. ...
Facebook 在 Ads Manager 广告管理工具中推出的一个模板,以帮助广告主通过点击 Messenger 广告(click to Messenger ad)的自动问答体验来触达潜在客户。这个模版可以在消息(messengers)目标(以及大多数广告主线索广告目标)中找到,使广告主及商户能够自动化其潜在客户的收集和筛选资质的流程,并在同一个 Messenger 对话中...
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对Facebook相当的了解。比如之前做跨境电商客户开发的B to B业务B to C业务的独立网站的。而且他之前...