In the right column (and below, for your convenience), you’ll find the list of all different Facebook ads formats we selected. Check them tosee how other brands are advertising on Facebook, or click on the one you are planning to use andread our tips to create your own great Faceboo...
Facebook ads involve a lot of moving pieces that all need to line up if you want to get a single high-converting ad that's actually going to drive results. I've worked as a social PPC copywriter (and a content marketer who writes extensively about ads) for almost a decade, so I'...
Let’s go over what you should know so far about running ads on Facebook. Campaign objectives? Check. Budget? Check. Targeting and placements? Check and check. Ok, so you’re almost ready to run Facebook ads, but before you do we should cover the last and most fun part of Facebook...
3 Examples of Facebook Ads That Work A lot of money is wasted onFacebook ads. So it is it important to get the basics right. It means you need clicks and conversions when the ads are sending traffic to a landing page, such as your landing pages or Lead ad pop-up withinFacebook. H...
Facebook's Canvas Ads, now known as Instant Experiences ads, let you create beautiful and effective themed ads. These brands had the most notable success.
Facebook canvas ads (now rebranded as “Instant Experiences”) are used to their full potential in this example.They use exciting, upbeat theme music on each slide, engaging video, and a series of organized content to explain what the brand has to offer. The high-quality video, the music...
This presents an opportunity: how can your brand tap into one of the most important days of the year for ecommerce sales? Using Facebook Ads can be an effective way of converting more of your target audience. But to stand out in a sea of Black Friday ads, you’ll need to understand ...
Facebook and video are a match made in heaven. Here’s how to create a Facebook video ad, with 10 examples to inspire your next campaign.
Speaking of calls to action, did you know that “Call now” is also an option?Learn more about click-to-call ads on Facebook here. 5. Keep it Short and Lead with Value You’re paying for an ad, so it can be tempting to cram in as much as possible. You have to explain your pr...
Looking for Facebook Ad examples that work? In this post I will share 14 examples of Facebook ads from different industries and talk about why they work. Full disclosure I don’t know for SURE that all of these posts are working but some of them are my own clients ads and I do know...