Douyin brand live-streaming is growing very strong with a strong concentration on the top tier brands. Douyin’s product pricing strategy should be lower than Tmall...
Livestreaming is importanton Douyin. It lets brands show their products in real time to make shopping personal and fun. The Growth of Douyin as a Beauty Retail Battleground Douyin, the Chinese version of TikTok, has grown tremendously to become a fiercely contested platform for beauty brands in...
Livestreaming: After that, to encourage interaction between Audi fans on Douyin, they also created a “Automobile Enthusiast Scene” group to guide livestream activities during the livestream launch of the Audi A4L Source: https://zhuanlan.zhihu.com/p/131546829 Final Tips on Setting Up Your Dig...
as seen with affordable luxury brands. While ads can boost short-term sales, converting public traffic to owned channels is key. Following Zara’s example, more brands recognize livestreaming’s power in boosting brand image. Tools like “Omnichannel Measurement” help track off-platform transaction...
Live-streaming on Douyin can lead to significant sales. Luo Yonghao, the tech KOL & ex-founder of Smartisan smartphone, sold 168 million RMB during his 1st campaign. After creating your Douyin Official Account, you can log into Douyin’s store platform (https://fxg.jinritemai.com/index.html...
The Plus Business Account includes everything from the Standard plan, plus additional features like live streaming, special discounts, and appointment services. Upgrade to Blue V to Unlock Additional Benefits What's the Difference Between Standard and Blue V Accounts? A Blue V account is a paid ...
Douyin, with a huge base of many million daily active users watching short videos and live-streaming in search of product recommendations, creates a great opportunity for brands to leverage Douyin for marketing purposes. We divided our guide into three main points, which arebranding, live-streaming...
Live-streaming is also an important way to attract customers. Thanks to the mini-program inserted in Douyin, customers can place orders during live streaming with a few clicks. According to the CBN Data, until June 2022, the live-streaming sales revenue of brands on Douyin has taken 38% of...
Douyin’s AI-powered curation ensures the right viewers are watching. Marketers can leverage short videos on Douyin for seeding and attracting traffic for livestreaming, which can stimulate user demand and conversion. In addition, the right KOL (Key Opinion Leader) or KOC (Key Opinion Custom...
The Douyin was also down just as netizens were curious to know what live streaming liquor sales were. Wine, Liquor & Spirit in China Douyin formed a liquor self-operated E-commerce team on April 1. They will use the Douyin platform for live/short-video sales of liquor. Douyin is currently...