Unfortunately, not every management team is on board with content marketing right away. For example, some startups have limited resources or C-level executives may be biased toward marketing channels, e.g., paid advertising, that produce “faster” results. So if your boss or manager doesn’t...
An essential step in crafting your content marketing for startups is scrutinizing what your competitors are doing. Employ tools likeBuzzSumoorSEMrushto analyze the types of content that are gaining traction in your industry. Pay attention to factors such as content length, format, and the keywords...
Five Important Aspects of Content Marketing for StartupsAsif Anwar
Note: This is the first half of our two-part post about Content Marketing for start-ups according to experts.Question #1: What is Content Marketing and how do you use it in your start-up?Rand Fishkin: Content marketing is the practice of creating and promoting content (blog posts, guides...
You knew about the importance of content marketing when you were making plans to launch a start-up. The competition in any industry is huge, so you have to make efforts for attracting your target audience. The early stages of marketing are mostly focused
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A content marketing program is a carefully developed plan that encompasses strategy and gives you a roadmap for executing key objectives.Building one for your startup involves careful thought, planning, creativity, effort, and resources. Keep the focus on your customers and their needs, not yo...
Itactuallyisa ton of work and like it's always said"a good time to start marketing isyesterday." But don't worry, we deal in magic and can make impossible things actually possible here atDigiWitch. To start with, we will focus on the two core concepts every company, brand, and product...
It is the most affordable solution for startups that want to gain an edge over competitors. But content marketing for startups is easier said than done, especially with the high fail rate of both blogs andstartups. Combining them in order to get positive results is even harder. ...