It will be tried to analyze, whether consumer's shopping behavior is online or offline or it has become multichannel in the value clothing market. Primary research has been completed by content analysis and questionnaire. The primary research has found that, consumes are researching through online,...
Negative financial outcomes included buying a sweater that the consumer “did not really want” to avoid disappointing a frontline employee and giving a tip that did not reflect the server’s performance. 5.3. Consumer lying behavior: A conceptual framework Study 1 identified a range of overarching...
Consumer buying behavior on the internet: findings from panel data J. Interact. Mark., 14 (1) (2000), pp. 15-29 View PDFView articleView in ScopusGoogle Scholar [15] R. Baker, S.J. Blumberg, J.M. Brick, M.P. Couper, M. Courtright, J.M. Dennis, D. Dillman, M.R. Frankel,...
The present study aims to examine the comparative buying behavior of rural and urban counterparts towards the purchase of mobile phone. To achieve these objectives an attempt is made to compare and analyze the factors (Price, Quality, Style, Functions and Brand) which act as motivators both for...
raises the importance of conducting a questionnaire based on the literature review. The current research ranges from macro digital impacts to consumer buying behaviours to evaluate the pros and cons of both online and offline businesses by analysing the factors of the attitudes affected by specific ho...
It analyzes the effect of these channels on the consumer buying decision process in the Egyptian market in the modern trade sector. The author in the research paper researched an online questionnaire. The questionnaires were administered based on a simple sampling method and obtained in the Egyptian...
Singh K (2021) Influencer marketing from a consumer perspective: how attitude, trust, and word of mouth affect buying behavior. Eur Integr Stud 15(1):231–241. https://doi.org/10.5755/j01.eis.1.15.28803 Article Google Scholar Singh S, Bala R (2020) Mediating role of self-efficacy on...
The survey questionnaire covered current behaviors, sentiment and intent.Summary Consumers often say they will pay more for sustainable products and services, but then don’t support that intention with action. As the world slowly emerges from the pandemic, there are signs this gap will close. ...
He is perusing his Ph.D in compulsive buying behavior. His research interests include addictive and dark consumer behaviors, sustainable consumption and relationship marketing. He has several publications in reputed national and international journals....
However, other factors, such as consumer characteristics, must also be considered to understand consumer behavior toward technology adoption. This study showcased that positive factor of technological readiness such as optimism and innovativeness, along with negative factors like discomfort, can act as ...