Self-ConceptinConsumerBehavior:ACriticalReview JOSEPHSIRGYM JournalofConsumerResearch(pre-1986);Dec1982;9,3;ABI/INFORMGlobal pg.287 Reproducedwithpermissionofthecopyrightowner.Furtherreproductionprohibitedwithoutpermission. Reproducedwithpermissionofthecopyrightowner.Furtherreproductionprohibitedwithoutpermission. ...
消费者自我概念对消费行为的影响(Theinfluenceconsumerself-conceptconsumerbehavior)[Abstract]self-conceptplaysimportantrolemarketing.Selfconceptconsumeractivitiespotentiallystableformprofoundimpactconsumerbehavior.selfconceptstructurefurtherstudybrandpersonalityconsumerbehavior,soformulatemarketingstrategymorescientifically.Keywords:se...
Way of life is to understand the concept of popular consumer behavior, so that people's lives, to spend time and money the way referred to, it reflects people's personal activities, interests and attitudes. 翻译结果2复制译文编辑译文朗读译文返回顶部 ...
Consumer behaviorThe self-concept literature in consumer behavior can be characterized as fragmented, incoherent, and highly diffuse. This paper critically reviews self-concept theory and research in consumer behavior and provides recommendations for future research....
Journal of Consumer Research Data on the consumption and buying behavior of milk and dairy products, collected in Vi莽osa, State of Minas Gerais, Brazil was used to predict the consumption profile of such products in an effort to better understand the dairy market. ... I PeÑ,aLó,pez 被...
Influence people's view of consumer behavior and consumer 翻译结果2复制译文编辑译文朗读译文返回顶部 翻译结果3复制译文编辑译文朗读译文返回顶部 Influence people's concept on consumption behavior and consumption 翻译结果4复制译文编辑译文朗读译文返回顶部 ...
European Journal of Business & ManagementIkechukwu, F. A. Daubry, M. P., &, Chijindu, H. I. (2012). Consumer attitude: Some reflections on its concept, trilogy, relationship with consumer behavior and marketing implications. European Journal of Business and Management, ...
The investigation reveals that Chisan Chisho may be an effective measure for understanding the concept of social responsibility.关键词: consumer behavior social responsibility opportunity of learning Chisan Chisho DOI: 10.50844/jjace.29.0_119 年份: 2009 ...
ML Meuter,MJ Bitner,OSW Brown - 《Journal of Marketing》 被引量: 1457发表: 2005年 The Role of Conscious Awareness in Consumer Behavior Consumer behavior can be influenced by mental processes that occur outside of conscious awareness. It is argued that in each domain of automaticity, resear.....
(Consumption Concept) is that people treat their disposable income as well as the guiding ideology and attitude orientation of the pursuit of value of goods is the main consumer spending during the activities or preparing an object of consumption, consumer behavior, the process of consumption, ...