1. Collectivistic: High-context cultures are generally collectivist cultures—they place a higher value on the good of an entire group of people than on any one individual. This sort of collective (and contextual) understanding undergirds the ability to communicate so much about a thought, opinio...
(2002) seminal article, challenging the basis for the description of cultures as individualistic or collectivistic; and summarizes major issues concerning research in a cross-cultural environment and outlines how cross-cultural research increases contextual understanding, shows sensitivity to language and ...
Thus, our results are not necessarily generalizable to countries with more collectivistic cultures and other education systems such as Asia, where the reasons for dropping out might be different89,90, or Europe where most students work part-time jobs and live off-campus. Future research should ...
By contrast, many Eastern societies are collectivistic with a more 'holistic' view of the person: people are conceptualized in terms of their relation to the environment and their actions are primarily understood in terms of this relation. This difference implies that in Western cultures the '...
extroversion, conscientiousness, agreeableness, and openness rated the service higher than customers with neuroticism personality on the responsiveness dimension; and customers in individualistic cultures rated the service higher than those in collectivistic cultures on most of the service evaluation measures. ...
We test the 'social green' hypothesis that publicsphere behaviours (e.g. addressing environmental issues with other people) are more closely linked to wellbeing than are private sphere behaviours (e.g. product purchasing) in collectivistic cultures; in tandem, we assess whether privatesphere ...
According to the Consumer acculturation concept, individuals in individualistic cultures tend to have an independent view of the self that emphasizes uniqueness, whereas individuals in collectivistic cultures tend to have an interdependent view of the self that emphasizes conformity [33,34,35]. Such a...