Use an Email Service Provider (ESP) to design visually appealing and engaging emails, focusing on compelling subject lines, content, and clear CTAs. 4. Schedule the send time of your emails Organize your campaign into a series of emails and schedule them to be sent at optimal intervals. Use...
Automate Campaigns— automation is not only convenient, it’s about creating an integrated campaign that reaches your audience at the right time, and builds brand trust with each one. For example right after someone makes a purchase, they should get a welcome email, with followups of tips, th...
In this guide, we’ll cover 6 tips to help you create an effective email marketing automation strategy that drives results. What is email marketing automation? Email marketing automation is using software toautomaterepetitive tasksthat are essential for engaging subscribers. Some tasks you can automat...
If you’re using an inline campaign (in line with/embedded within your content on the page) to grow your list of email subscribers, then there’s an amazing feature you can use for any page on your site: Attention Activation. Attention Activation is a feature that helps to pull your visi...
Why is building an email list so important? It all boils down to not building your house on rented land but on strong foundations where you own and control your marketing assets. “Don’t Build Your Content House On Rented Land”
Upgrade to get messaging insights [beta], a tool that uses AI to analyze your email marketing performance, delivery, and engagement. Find and fix problems with your campaigns, make your content and CTAs more engaging, and get suggestions based on data to make sure your messages reach the righ...
Upgrade to get messaging insights [beta], a tool that uses AI to analyze your email marketing performance, delivery, and engagement. Find and fix problems with your campaigns, make your content and CTAs more engaging, and get suggestions based on data to make sure your messages reach the ...
How to write an engaging welcome email Thebest welcome emailsdon’t try to make a sale in the first interaction. Instead, they serve as a polite and friendly intro. However, that doesn’t mean your message can’t be exciting. Find ways to make your message pop. Including fun graphics, ...
If you build it, they will come. That famous quote from Field of Dreams refers to a baseball field for ghosts, but can it also be applied to an email list? It sure can. According to our research,email marketingremains the best way to connect with customers. A good email list brings ...
If you’ve never done any email marketing before, it can seem overwhelming. We highly recommend that you take the time to go through our comprehensiveguide to email marketing. We also have an excellent, step-by-step guide to showing youhow to run a successful email marketing campaign. ...