Brand LoyaltyCustomer SatisfactionEmotionTrustInterpersonal RelationshipDue to the recent emergence of numerous retail options, the fashion market has become more competitive. Consumers are offered more products choices for their purchase. This has created significant challenges to fashion retailers in ...
Same goes in the financial services industry. The brand carry weight in the business decision makingprocess since they are the interface between clients and the organization an... S Matnin 被引量: 5发表: 2014年 How Attitudes Translate to Brand Loyalty: Examining the Antecedents and Consequences ...
The Influence of Perceived CSR Authenticity on Perceived Brand Loyalty Through Perceived Brand Authenticity in the Fast Fashion Industry 来自 Semantic Scholar 喜欢 0 阅读量: 6 作者: AFF Dachi 摘要: The fast fashion model business has represented a profound revolution for the fashion industry over ...
"Chinese consumers love to taste, and after trying, he will find what he likes, and the only way to improve customer loyalty is to consistently maintain the same quality and exceed consumers' expectations in design." This is exactly what Maria Gucci always insists on. However, any brand must...
According to the Harvard Business Review, companies with high Net Promoter Scores in brand loyaltygrow revenues 2.5 times fasterthan industry peers. The fact that brand loyalty—a long-term commitment to make repeat purchases from a particular brand—is not so heavily dependent on price makes this...
Ⅲ. Expressions and Sentences brand leader 畅销品牌 reasonable price 合理的价格 good after-sales service 良好的售后服务 user-friendly design 方便用户的使用设计 brand loyalty 品牌忠诚度 have confidence in the reliability of the product 信赖产品的可靠性 A brand represents a certain culture 一个品牌...
A brand needs to sell itself on fashion as well as sustainability, says Raphaël Estripeau, associate director at Boston Consulting Group (BCG). “Membership platforms can be very powerful for loyalty, but fashion products have to be fashionable first, because sustainability is still a secondary...
Answer 5 quick questions & gain 15 valuable insights to drive customer loyalty and business growth.Start the free quiz now! 3. Understand fashion trends but dance to your own beat Picture this: models walking down the runway in your outfits. They echo the latest trends but also have a uniqu...
Abstract As a loyalty index, the net promoter score (NPS) has attracted much attention. The simplicity of this index has been overwhelmingly well received by industry, and many organizations have adopted it. However, studies using NPS are less frequent and, often, they reach a negative conclusio...
YOUNGOR's 6 brands (namely, YOUNGOR, GY, MAYOR, Hart Schaffner Marx, CEO, hemp family), other brands do well, YOUNGOR (YOUNGOR) can not produce advertising, because its own consumer loyalty will be strengthened, do not use additional publicity and promotion. ...