From Bottom-Up to Top-Down in the Store Environment: Multisensuality Using the Example of Background MusicChapter First Online: 08 February 2023 pp 59–79 Cite this chapter Multisensory in Stationary Retail Geor
In 99 participants, we did not find effects of directly and indirectly measured NFC on the processing of task-irrelevant stimuli, but found a main effect of explicit NFC on bottom-up target processing and an interactive effect of explicit and implicit NFC on top-down target processing. These ...
Mair (2016) suggests that the resistance of the historians was mainly due to miscommunication of the Wissenschaftsrat leading to a percep- tion of a top-down-imposed assessment. To make the bottom-up intentions more explicit, a working group was created that worked out modifications to adapt ...
second part of our inquiry into the emergence and evolution of meaning, the category of meaning is explored from the manifestation of reality in its corresponding level of interaction towards the interpretation of such reality (the first part deals correspondingly with an appropriate top-down approach...