Blue Ocean Strategy© Kim & Mauborgne© Kim & Mauborgne Red Ocean vs Blue Ocean StrategyRed Ocean StrategyBlue Ocean StrategyCompete in existing market spaceCreate uncontested market spaceBeat the competitionMake the competition irrelevantExploit existing demandCreate and capture new demandMake the valu...
HBR Blue Ocean Strategy蓝海战略.pdf,Blue Ocean Strategy ) ) ) ) ( ( ( ( ( How to Create Uncontested Market Space and Make the Competition Irrelevant W. Chan Kim Renée Mauborgne H A R V A R D B U S I N E S S S C H O O L P R E S S B O S T O N , M A S S ...
van der Put M., Singer M. Galois Theory of Linear Differential Equations [Springer, 2003](478p) 30 p. Theory.of.Spread-Spectrum.Communications-A.Tutorial-IEEE.Transactions.on.Communication-Raymond.Picho 340 p. The Psychology of Emotion From Everyday Life to Theory - Kenneth T. Strongman ...
.hbrreprints BlueOceanStrategy byW.ChanKimandRenéeMauborgne Includedwiththisfull-text HarvardBusinessReview article: TheIdeainBrief—thecoreidea TheIdeainPractice—puttingtheideatowork 1 ArticleSummary 2 BlueOceanStrategy Alistofrelatedmaterials,withannotationstoguidefurther explorationofthearticle’sideasand...
Strategy 171 9 Conclusion The Sustainability and Renewal of Blue Ocean Strategy 185 Appendix A 191 Appendix B 209 Appendix C 213 Notes 217 Bibliography 223 Index 231 About the Authors 239 Preface H I S I S A B O O K about friendship about loyalty about Tbelieving in one another It was ...
哈佛商业课 - 蓝海战略 Blue Ocean Strategy In 1984, Guy Laliberté co-founded Cirque du Soleil.1984年，盖伊·拉利伯特共同创立了太阳剧团。Soon, Cirque was bringing in revenues that incumbents, like Ringling Brothers, had taken more than a century to attain, even though the circus business was in...
Blue Ocean Strategy is a Growth Strategy, Innovation Management, and Value Creation framework focused on the idea of creating an uncontested market space—i.e. a "blue ocean." This strategic framework is very innovative, as its principles challenge the conventional business strategy principles of ...
蓝海战略框架Blue Ocean Strategy 蓝海策略 BlueOceanStrategy EricChiu Source:BlueOceanStrategybyKimandMauborgne 2 BlueOceanStrategy 作者：金伟灿(ChanKim)莫伯尼(ReneeMauborgne)•全书共分三大部分九章，针对过去120 多年来30多种不同行业所采取的150多种策略活动(StrategicMove)进行分析。Source:BlueOceanStrategyby...
蓝色星球的生命能源分析blue-ocean-strategy35页 卖家[上传人]:丰*** 文档编号:248744266 上传时间:2022-02-02 文档格式:PPTX 文档大小:223.71KB本资源只提供5页预览,全部文档请下载后查看!喜欢就下载吧,查找使用更方便 20 金贝 下载/ 35 举报 版权申诉 马上下载 ...
ABOUT THE BOOK: BLUE OCEAN STRATEGY READ THE BOOK LISTEN TO THE BOOK FIND IT IN YOUR LANGUAGE Recognized as one of the most iconic and impactful strategy books ever written,Blue Ocean Strategyargues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a...