along with some well-placed ads; today, that same campaign would have to not only have videos (and lots of videos, preferably), but also a strong social media component, carefully considered SEO strategy, strategic content, and PR mentions in media outlets and on popular...
As an event-led PR campaign originally started by WWF in Australia, Earth Hour is a great example of a local action going viral and making an impact across the world. The 2014 event took the campaign up one notch by using a pop culture phenomenon like Spiderman as a superhero ambassador, ...
effective to hire a PR firm. PR firms are often well versed in a number of activities and strategies which means being able to accomplish more rather than having to rely upon the knowledge and experience of internal professionals. This leads to more effective PR campaigns and more creative ...
Let’s start with adefinition. A PR campaign is aseries of planned activities designed to give a company or brand publicity. Most PR campaigns have specific business goals, such as driving website traffic, getting notice about a new product, or drawing attention to a cause. Activities are ca...
Previous set of recent articles.Next set of recent articles. Manasi Nair Max 14min read 11 Best Microsoft Visio Alternatives & Competitors in 2024 Sudarshan Somanathan Max 10min read 10 Best Note-Taking Apps in 2024 (Free & Paid) Sudarshan Somanathan ...
Learn from eight of the best social media campaigns and build lasting relationships with your audience.
This Production Manager is in charge of the technical set up and ensuring that all equipment work seamlessly prior and during the event, especially when “whatever can go wrong will go wrong”. Insights Brands For Good Awards Aug 13, 2024|PR and Marketing Tips ...
Advanced SEO, Data-driven Content Marketing, Link building, Digital PR, Web Development, Ecommerce development, 150 people, Los Angeles, New Delhi, Nigeria. Google Agency Partner, Microsoft Partner. 15 years of helping Brands, SMBs , Agencies ...
“It’s been one of my best indoor campaigns ever. Of course it’s disappointing to finish like that but, on the whole, I’ve made some really good progress and stepped it up a notch and I feel like a completely different athlete.” Britain’s first medals of the event came on Frida...
The best part is that PR professionals can measure the impact of their PR campaigns through media monitoring. They can track the reach and sentiment and use this data to demonstrate the value of their efforts to stakeholders. And that’s not all… ...