base of the pyramid (BOPbatteriesHindustan LeverNirmaThe US Department of Energy invests in battery research for developing higher efficiency batteries at lower costs. Successful development of these batteries to increase the range of electric vehicles can create a larger market at the bottom of the ...
Linna, P. (2012), "Base of the pyramid (BOP) as a source of innovation: Experiences of companies in the Kenyan mobile sector", International Journal of Technology Management & Sustainable Development, Vol. 11 No. 2, pp. 113-137.
Known as the " base of the pyramid " ( BOP ), this population represents a largely untapped market for global businesses. Till recently, global businesses were content to pursue the middle and the top of the pyramid segments, which are open to and have the means to buy a wide assortment...
ortransmitthisdocumentinanyformorbyanymeans,electronic,mechanical,recorded,orotherwise,pleasecontactGlobalBusinessNetwork.TheBaseofthePyramid(BOP)ReperceivingBusinessfromtheBottomUpTheBaseofthePyramid(BOP)isbeingheraldedasthebiggestpotentialopportunityinthehistoryofcommerce—and,atthesametime,atroublingfuture...
This article discusses these challenges in the 'Base of the Pyramid' (BOP), impoverished socio-economic groups from underdeveloped regions that have traditionally been excluded from economic participation. Drawing on the BOP, global value chain and latecomer literature, we propose five innovation ...
The Environmental (Un)Sustainability of the Base-of-The-Pyramid (BOP) Philosophy: A Governance Perspective The Base- or Bottom-of-the-Pyramid (BOP) philosophy has rapidly gained currency in business, following seminal articles and books in the popular management... Frank Wijen - 《Social ...
As economic growth slows in the developed world, the base of the pyramid (BoP) represents perhaps the last great, untapped market. Of the world's 7 billion inhabitants, around 4 billion live in low-income markets in the developing world. These 4 billion people deserve—and, increasingly, are...
In Next Generation Business Strategies for the Base of the Pyramid, Ted London, Stuart L. Hart, and six leading BoP thought and practice leaders show how to apply today’s most significant BoP innovations, techniques, and business models. London, Hart, a
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The Base- or Bottom-of-the-Pyramid (BOP) philosophy has rapidly gained currency in business, following seminal articles and books in the popular management literature (Prahalad and Hammond, 2002; Hart and Christensen, 2002; Prahalad, 2005; Hart, 2005). The thrust of the BOP philosophy is to...