airline advertising and marketing strategies revolve around a value proposition. For example, Ryanair – an Irish low-cost carrier – has a value proposition that sounds like this “low fares airline.” And it perfectly communicates to the customers what the company stands for and how it operates...
Transform airline retailing with PROS AI-powered Offer and Order Management, maximizing revenue while enhancing the passenger experience and gaining commercial autonomy.
EXECUTIVE SUMMARYVirgin began in the 1970s with a student magazine and small mail order record company. Virgin's growth since then has not only been impressively fast, it's also been based on developing good ideas through excellent management principle..
On Jan. 1, 2011, Horizon shifted to a capacity purchase agreement (CPA) business model, which is the regional airline industry standard. Under this arrangement, Horizon operates and maintains its aircraft while Alaska is responsible for scheduling, marketing and pricing all flights. The change also...
In addition to the renewal of the widebody fleet, Airbus and MAG also signed a Letter of Intent (LOI) to study a wider collaboration in the areas of sustainability, training, maintenance and airspace management. The A330neo is the new generation version of the popular A330 widebody. Incorpor...
Comarch Loyalty Management for Travel allows you tocreate and manage immersive, user-oriented loyalty programsthat can help you improve both customer engagement and your marketing strategy. Supporting B2C and B2B operations, the system incorporates the latestArtificial Intelligence & Machine Learningalgorithm...
Datalex Digital Commerce Platform APIs provide key airline partners the ability to build real-time integrations to the airline offer-and-order management systems and for the airline to develop their own user interfaces for web, call center, mobile and kiosk points of sale. Datalex usesAmazon ...
The company implements a strict management system for years. All products will pass rigorous pre-delivery aging test. 90% of the company's products have been exported to Europe and the United States and other countries and regions,...
(e.g., Amazon) fully own customer relationship through global retailing, airlines shifting to 'fulfillment service providers' Platforms create richer customer profiles and requests sent to airlines to bundle better offers ...
documentary released by Amazon Studios. The tragic story of the Ethiopian Airlines flight 302 Boeing 737 MAX crash is told through the perspective of Pulitzer prize-winning journalistDominic Gates, the victims’ families and their attorneys with added insight from former Boeing workers turned whistle-...