Section IV: Arctic Change & Innovation in Practiceexamines some real-life examples of attempts at change and innovation. Burtseva et al analyse current pediatric health care in Yakutia and conclude that a change to the current model is needed. These include the wider use of mobile ...
In this market context, the leading Internetplayers have managed to work to their advan-tage the culture of virtually ‘free’ that hasdeveloped around online services, by structur-ing their business models around third-partyrevenue, and ad monies in particular. Here,2007 was a year marked by...
People are more likely to re-watch or share such a video ad, especially if it brightens their day. Based in Delhi, Meera Chopra runs Vuclip's global Ad business. She was previously National Sales Head with Times Internet Ltd., and has a decade of experience with leading media houses such...