Ultimately, the strategies you choose for youryear-end giving campaignwill depend on your nonprofit’s unique needs and audience. Why do people donate at the end of the year? There’s no one reason that people donate during year-end, but here are a few common reasons: ...
The holiday season is busy enough for people who aren’t in the nonprofit sector. When you add in a year-end giving campaign, the last two months can simultaneously seem too long and too short. Nonprofit and charity marketing tools can make your mission possible. Use them to plan, create,...
By using the templates and strategies discussed in this article, you can boost your year-end giving and make a greater impact.
Johnny's Ambassadors 2022 Year-End Giving Campaign supporting Johnny's Ambassadors, Inc.A GIFT of free conference recordings with your $25 gift With your minimum $25 donation through December 31, you’ll receive: You'll get 9 hours of content from these world-class experts: Libby Stuyt, MD...
Kevin Berkowitz Memorial End of Year Giving Campaign. The program was created by Beverly Berkowitz, The Pap Corps' Officer-at-Large to honor the memory of her late son. "I am so proud this year's campaign will fund this ground-breaking program which has garnered nati...
Why is it important to create an end-of-year giving campaign? NonProfit Sourcereports that 30% of annual giving donations to nonprofits take place in December, with 10% coming in during the last three days of the year. Charitable giving comes with big tax incentives, something many people ta...
Plan around your donors’ giving rhythms We took inspiration from the donor engagement cycle and plotted your year-end fundraising course so it feels natural for you and your supporters. By the time you get to the solicitation phase, your donors will be primed and ready to give generously!
Don’t forget to take that final step of inviting people to give a donation. As you promote your end-of-year giving fundraiser, make an enthusiastic request to encourage people to support your mission! And remember, since the spirit of generosity is in the air, corporate sponsors may also ...
Everyone hates a pop-up, but the truth is that they can be very effective for fundraising. A pop-up (or lightbox) on your website can help promote your year-end giving campaign, especially to those who aren’t yet on your email file. ...
Launch an Incredible Text Campaign for End-of-Year Fundraising While online giving was merely flat for most of 2022, two of the biggest online giving days of the year [...] October 11, 2023|4min Read Digital Marketing 3 Easy Upgrades Can Work Wonders for Digital Donor Acquisition ...