New Email Authentication Mandate – SPF, DKIM, and DMARC The goal of email authentication solutions is to protect users by preventing email spoofing, phishing, and unauthorized use of domain names. In an effort to try and minimize unauthorized messages to users, Google and Yahoo Mail ...
Changes to Email Authentication Under the new guidelines there will be a big focus on how bulk email senders authenticate their messages. It will now be mandatory to authenticate using SPF, DKIM and DMARC. This is crucial for ensuring that your emails reach their intended recipients. If you’re...
Get your Business ready for the New Email Security Standards As of February 2024, Google and Yahoo are set to enforce new email delivery standards, marking a significant shift in how businesses must approach email authentication. This change is crucial for businesses and marketers who rely heavily ...
Without email authentication, your company’s communication with Gmail and Yahoo users will suffer. Sending over 5,000 daily emails without SPF, DKIM, or DMARC policies will hurt your business even more. Authenticating email lowers your chances of being spoofed or other undesired uses of your...
While this is a good thing from an anti-spoofing perspective, it raises problems for legitimate mailing lists, according to the email expert. “Lists invariably use their own bounce address in their own domain, so the SPF doesn’t match,” Levine said. “Lists generally modify messages via ...
DMARC, DKIM, and SPF are three email authentication methods working together to block spammers, phishers, and unauthorized senders from using a domain they don’t own. Comparatively, DKIM and SPF act like a business license or a doctor’s degree on an office wall, showcasing legitimacy. ...
CNBC is the world leader in business news and real-time financial market coverage. Find fast, actionable information. Usatoday.com USA TODAY delivers current national and local news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, and videos. Website ...
Together, these tools ultimately make it easy to stay on top of your email performance. Think your business might need some additional support as you navigate these changes? Check out ourDeliverability Services!We have a dedicated team of experts with over 320 years of combined email experience ...
We’ve prepared a detailed guide that explainshow custom domains for email marketing work, and this walkthrough video shows you how you can claim your free domain with GetResponse andcreate a business email address. 💡Pro tip:You can purchase a custom domain for your email marketing campaigns...
However, this doesn’t mean these new standards won’t soon apply to all email sending – business emails included. So, it’s important to work best practices into your outreach now. On the technical side, you need to make sure you authenticate. That’s a given. On the outreach side, ...