aBrand equity results in customers showing a preference for one product over another when they are basically identical. The extent to which customers are willing to pay more for the particular brand is a measure of brand equity. 商标权结果在显示特选为一产品的顾客另,当他们是基本上相同的。 顾客...
Let’s get started. Top 10 Most Valuable Brands in the World #1 Apple inc. $482bln. Industry: Electronics, information technology. Products: Personal computers and tablets, mobile phones, audio players, and others. Today, Apple is themost valuable brand in the world. Its value is estimated ...
“Despite already having the world’s most valuable brand, it is continuing to expand into new verticals such as bricks and mortar retailing, acquisition of film studios, and payment processing. Further, with Amazon’s full online retail services available in just 18 nations, there remains further...
From top luxury brand Louis Vuitton to leading IT corporation Apple, Forbes.com unveiled a list of "50 world's most valuable brands." Although some of these tycoons are now facing some troubles, such as massive global recall of Toyota and iPhone's antenna problems, they seem not to impair ...
Apple retains its crown as the number one most valuable global brand in Kantar BrandZ’s annual ranking.
Tech remains the most valuable industry in Brand Finance's Report,Global 500 2023, rankings, with retail second and the banking sector third...
June 14, 2023– Louis Vuitton remains the world’s most valuable luxury brand for the 18th consecutive year. The French giant has held this position since the Kantar BrandZ global rankings first launched, the only brand to do so in any sector. With a 0.4% increase,...
In 2024, according to the source's ranking, Apple overtook Amazon's position as the most valuable brand in the world. The technology giant had an estimated brand value of about 516.6 billion U.S. dollars, while Amazon had 308.9 billion dollars worth. The global dominance of technology compani...
Let's take a look at the top 10 world's most valuable brands together. No 10 Mercedes-Benz Brand value: $68.80 billion A Mercedes-Benz car is on display at the 4th China International Import Expo in Shanghai on Nov 5, 2021. [Photo/Xinhua] ...
Brand loyalty is the main perk for this company which it attained through constant delivery of quality over the years and so also it has been consistently ranked as the world's most valuable brand. Apple has taken the world of electronics by storm with its flagship products iPhone,...