In all seriousness, that historical context is important to understand regarding why Toto would be so (conceptually) important to Warner Bros. The studio doesn’t have a monopoly on Oz stories, but it does lay claim to the Oz story and musical numbers people most widely know. Because of thi...
and dog, Toto, on a farm on the Kansas prairie. One day, Dorothy and Toto are caught up in a "cyclone" (more accurately a tornado) that deposits them and the farmhouse into Munchkin Country in the magical Land of Oz. The falling house has killed the Wicked Witch of the East, the e...
Define Wizard of the North. Wizard of the North synonyms, Wizard of the North pronunciation, Wizard of the North translation, English dictionary definition of Wizard of the North. Noun 1. Walter Scott - British author of historical novels and ballads Sir
Frank Baum's transformation of Oz from story to brand in the context of late-nineteenth and early-twentieth-century shifts in markets and consumption patterns. We discuss Baum's long career in sales, his contributions to the fledgling marketing profession, and his use of state-of-the-art ...
The term “Wizard of Oz” was first coined by John F. Kelly in 1980 when he was working on his Ph.D. dissertation in Johns Hopkins University [23]. His original work introduced human intervention in the work flow of a natural language processing application. WoZ studies have now been wide...