This is another great welcome email example I couldn’t leave out. It starts with a great Gymshark team image that catches your attention instantly. They also place their CTA above the fold, making it hard for subscribers to miss. Welcome email from an ecommerce brand, Gymshark. Source: M...
One country that stands out as a home to younger billionaires is Britain. Among the examples cited by City Index are Ben Francis, the 31-year-old chief executive and co-founder of sportswear and fitness clothing manufacturer Gymshark, who is worth £1.02bn, and 39-year-old Nik Storonsky...
He explained that audiences for each vary, and that Gymshark has specific tones, dependent on the platform. It’s also critical to understand that users interact with different platforms in different ways. While a drawn-out intro may work for a YouTube video, it would lose users’ interest ...
For example, GymShark was able to build a huge brand using influencer marketing before the term existed. Good luck trying to do the same in 2022. And of course, let’s not forget that the first banner ad ever had a clickthrough rate of 78%. In 2021, the average varies between 0.05%...
The likely ones might be Facebook, Amazon, Apple or Gymshark. The everyday consumer loves talking about brands. Sometimes you might mention a couple of brands to a friend and not even notice that you’re promoting those brands. Take for example a little boutique in town, even if you visi...
— Gymshark (@Gymshark)May 4, 2019 This is a particularly clever example as the concept aligns with the Gymshark product. In other words, users are most likely to reach for the playlists whenever they work out (therefore reinforcing the brand’s connection to both sport and music). Nike ...
So the question is simple: if subscription works in the wider economy and looks as if it is starting to work in the wider games industry, will such an approach work on mobile? Potential Play Pass problems The answer to that question isn’t easy. However, there are good reasons to believe...