Tell us a bit about your journey towards deciding to study a postgraduate degree at Durham. I’d been working as a data analyst back in India. I knew what my career prospects were and that I’d be pursuing a business analytics course. It was just a case of deciding which university w...
Why is business analytics important in banking? Why do startups need business analytics? Why is data analytics important for business intelligence? Why are product managers important to a business? Why does the medical industry need business analytics?
What is business ethics, and why is it important? Why is it important to study consumer ethics? Why should ethics be a concern to business? What are the different approaches to studying business ethics? How are business law and business ethics related?
got about 6% more profitability and were about 5% more productive. And there was another study which looked at people who use analytics, are they really high performers in their industry? Now, let's look at what they found. They found that, in the column, here, you have people who are ...
it is not incorrect to say that statistics study will be the future of various branches. that is why students are taking admission in this subject study. statistics are used in the industry such as astrostatistics, business analytics, econometrics, and much more. therefore, there are a number...
Marketing analytics is the study of data to evaluate the performance of marketing activities. By applying technology and analytical processes to marketing-related data, businesses can understand what drives consumer actions, refine their marketing campaigns and optimize their return on investment. ...
The study conducted by Kellerfay for the RewardStream, revealed that personal recommendations are the top motivation for purchase decisions, not just while finalizing the sale, but at every step of the purchase cycle. This was true for ten different areas of trade, such as, for instance, ...
According to a Wharton University study, consumers who had shopping problems were also shown to be 35% less loyal to brands. So it is important to note that customers no longer base their loyalty solely on price or product. Instead, they stay loyal to brands that provide them with the ...
Since the now infamous study that showed men who buy diapers often buy beer at the same time, retailers everywhere are using predictive analytics formerchandise planningandprice optimisation, to analyse the effectiveness of promotional events and to determine which offers are most appropriate for consum...
In January, Enterprise Management Associates (EMA), a technology and business research firm, conducted an end-user study to take a pulse on the state of analytics and business intelligence in the cloud. The report lists several reasons why cloud-based analytics is poised to take off: ...