Spam filters use a broad range of criteria to analyze emails and to decide whether a message is spam: Some spam filters rely on scoring mechanisms: if an email’s spam score exceeds a certain threshold, the filter will mark it as spam Others use fingerprinting: an approach where spam filt...
Your goals - whether they be to convert a prospect, upsell a new feature or even partake in some customer engagement - look less likely than ever, even though the campaign you made was amazing. Having your email land in spam isn’t just a shame. If it happens often enough it could ...
Ready to note down some email marketing best practices and actionable tips? 18 Reasons Your Mail Ends Up In Spam Folders and How to Avoid it Problem #1: Low Engagement Rates Engagement is the key to your success. And it requires a lot of hard work to develop. ...
Canada's Anti-Spam Legislation (CASL)went into effect on July 1, 2014 and carries penalties of $1-10M per violation. CASL is very similar to the CAN-SPAM Act, but has some minor differences and covers all electronic messages, not just email.This article details the basics of CASL ...
Internet service providers (ISPs) and email services (Gmail, Outlook, etc.) will automatically block emails they detect as spam, but the filtering process isn’t perfect. And some common mistakes can cause your email to get tossed into the void. ...
Email Marketing What Is an Email Blast? (How to Do It Right) Product SMTP Relay Service: What Is SMTP Relay and How Does It Work? Email Marketing Perfecting Your Email Preview Text Best Practices Email Bounce Management: Soft Bounces vs. Hard Bounces ...
While I can’t guarantee a perfect solution for your specific situation, I do have some advice that can improve a sender’s email reputation, which is the foundation used by all strong deliverability senders. 3 ways to get your marketing emails out of the spam folder ...
The promotions tab is not the same as the spam folder, and in terms of email deliverability, any emails going to the promotions tab do not count as spam. So you can’t get blocklisted because your emails end up here. Spam is where emails go when they’re suspected of being spam due...
Hello, We use Office 365 mail, we got this spam email this morning. Here is the header with our receipt domain removed : Received: from YQXPR01MB6187.CANPRD01.PROD.OUTLOOK.COM (2603:10b6:c01:29...Show More Reply View Full Discussion (6 Replies)Show Parent Replies WGCD...
If you want to learn more, watch this video below: 4. Double opt-in is missing One of the biggest mistakes some marketers may ignore is requiring a double opt-in; in this case, any person could enter any email address to sign-up any other person. Offer your subscribers the option to...