Developing a company’s global strategy – which, by definition, includes a China strategy – requires a deep understanding of China’s evolving role in the new world, a basic knowledge of the fundamental reasons why and how China works, and a clear-eyed view of the implications of the new...
Although there is still no clear definition of the concept of the metaverse, since different experts have various interpretations of this concept, many large companies are actively investing in the metaverse. Major giants include Meta, Nvidia, Roblox, Microsoft, and Adobe Systems. This gives hope t...
“Ad tracking is a weak technology in detecting fraud. But brands and agencies feel scared to work with ad-verification services,” said Zhang. “The question is: Do you want to report back to the headquarters with strong KPIs even though they are fake, or verified ones showing that all ...