Joe Avella
Moreover, while many proudly Canadian brands including Roots, Lululemon and Joe Fresh may design their clothing in Canada, the majority is actually produced elsewhere. This wasn't always the case. Montreal’s ultra-industrial Rue Chabanel and Toronto’s bustling Spadina Ave., located in the ...
Secondly, it is known that Lululemon is a way of life.brandLululemon did not spend money on celebrity endorsements at the beginning, but put the marketing fees into yoga instructors, giving them free clothing and helping them to advertise. And these yoga teachers, fitness coaches can continue ...
It looks like Lululemon is in a strong position right now, and at the current price, it could be considered a bargain. Investors should go in with their eyes open and understand the context in which Lululemon is operating right now -- I'm not erasing its challenges. However, it's perf...
Micki:Well I wanted to make sure that we got them, I mean the first part is really easy, I had access to the roller derby community. They're my community and this started off as a roller derby brand where I would go to roller derby events and market to the roller derby community an...
The value of personalization is by now well documented. In a McKinsey survey, more than three out of four respondents said that receiving personalized communications made them much more likely to consider a brand and to repurchase a product. Given the zero consumer’s lack of brand loyalty, ...
Pick up discounted sportswear from Lululemon during DSF The Best Deals for All No need to fret if Santa hasn’t delivered everything on your wish list this year, as there are thousands of dirham-saving discounts to be had during DSF. From fashion and beauty brands, such as Harvey Nichols...
Memo To The Semantic Web: Drop “Semantic” And Become The “Graph Web” For some time now my team and I have been working on a new web service called Kloudshare. This is not a product announcement, but I mention it because it provides context for what I have on my mind. Kloudshar...
When your users create content using your brand, that is called user-generated content. Social media is everywhere, and customers share everything on different platforms these days. For example, when you brag about your new Nike shoes on your Instagram or tweet about it, you are indirectly hel...
Discover the significance of size-inclusive fashion for brand owners. Embrace diversity and boost your brand's impact.