ethos是作者的identity，建立作者的权威性。pathos用来煽情，引起读者情感共鸣。logos用可靠的事实依据或者逻辑性的argument使作品更可信。总的来说就是建立可信度并引起读者共鸣，所以很important
Home»Logo Maker»Why a Logo Is Important When you’re considering all of the factors that go intobuilding a business,creating a logomight not seem like a top priority. “Maybe I don’t even need a logo at all,” a little voice is whispering in the back of your mind. ...
Logo colours can evoke emotions, making a brand more memorable. For example, McDonalds' red and yellow "M" logo is recognisable and can make people feel hungry. One of the basic principles of logo design is thata good logo should be unique, uncomplicated and memorable. Done correctly, your ...
the perfect company logo, you don’t have to spend tons of money. You do, however, have to spend time and energy carefully considering what you want your logo to say about you. Thisinfographicshows what some of the world’s most famous logos say about the companies they represent, and ...
As an author, it is important to ensure that your research is seen by as many eyes as possible. Index databases are often the first places scholars and the public will search for specific information. Publishing a paper in a non-indexed journal could be harmful in this context. However, th...
The harsh lines and dramatic geometry of triangles can make for some very playful logos. The power of the triangle shape is that it can be positioned differently depending on the effect you’re trying to have. Place a triangle with the tip pointing upward for a more grounded, stabilizing log...
Visual identity is how you visually communicate your brand’s identity. Whatever it may be, your brand’s visual identity is expressed through color palettes, typography, patterns,fonts in your logos, and so on. The elements of a visual identity ...
A company is perceived as having successful brand recognition when consumers can recognize it through visual or auditory cues alone, even without seeing or hearing its name. Cues that can foster brand recognition come in such forms as logos, slogans, and jingles. ...
Orange is commonly used in business logos as it is thought to draw attention and create a feeling of energy and enthusiasm. Yellow Yellowis the color of happiness and joy, often associated with optimism, sunshine and intelligence. You can also use it to signify caution or a warning. ...
See if you can find pictures of the author or a short biography. Learn about this person together. Is there anything in their life story that influenced their writing? 6) Read Symbols Before your child learns to read, they’ll recognize environmental print. That includes logos and symbols suc...