Education is another area where Generation Alpha is shaping the future. As digital natives, they have grown up with technology, and this is reflected in their attitudes and behaviors towards education. Here are some of the top education trends that are shaping Generation Alpha: Online Learning: ...
that Skibidi Toilet is generally more violent than this content ever was. The series' depictions of war and destruction are more reminiscent of first-person shooter video games than of children's television. Notably, the series references gaming franchises already familiar to Gen Alpha, likeFortni...
Gen alpha will soon become a consumer force to be reckoned with, and one that brands will need to know how to communicate with in order to thrive in the future. This is much easier when companies carry out a little Gen Alpha research. While their age may be barely in double digits, ...
While that is quite an insight, there’s much, much more to this show: The super-charged new trends pioneered by Gen Z Why Gen Z is longing for a time they’ve never experienced The impact of chaos on this generation The unexpected role of brand characters Why a diet pill massively dom...
“Brain rot” is the official Word of the Year for 2024, according to the Oxford English Dictionary’s publisher, Oxford University Press. Here’s how that august chronicler of English defines the phrase: brain rot is the “supposed deterioration of a person’s mental or intellectual state,”...
going by the half-intriguing, half-repulsive name of “Skibidi Toilet.” Depending on your age, it’s likely this meme, and subsequent YouTube series, has passed you by – but digital natives Gen Alpha are going wild for it. Butwhat exactly is Skibidi Toilet, and how did it get to b...
Gen Z is poised to be the most influential generation ever, and many businesses are not prepared to meet the expectations of this growing cohort of employees and consumers. It is important for boards to understand what drives Gen Z and how this generation is already having an impact on board...
As racial tensions escalate, campuses are seeing a surge in enrollment and a new brand of African-American activism.
Perhaps the biggest consequence of annoying ads is that they contribute to ad blocking. eMarketer estimates that about one-fifth of the US population will use an ad blocker 2018. According to an August survey of 103 North American ad agencies, publishers and marketers conducted by Pressboard, a...
Hello everyone and thanks for hanging out with us for the Behind the Numbers weekly listen, an eMarketer podcast made possible by Nielsen. This is the Friday show that, well, a lot of things to be honest, it's the Friday show that will never get over that gap ...