However, your business will need a digital marketing plan to get from here to there. Similarly, the first step to any successful marketing plan is to develop realistic goals and strategies to achieve them. Be specific about your goals in each area of your digital marketing plan, including what...
The article presents the views of Stephenie Rodriguez, chief executive officer (CEO) at digital marketing firm Mighty Media Group, regarding the success in digital marketing. Topics discussed includes understanding of technologies use play a role in creation of application, opportunities provided by ...
Digital marketingis growing rapidly for a number of reasons. First, more and more people are using the internet to find information and make purchase decisions. This trend is only going to continue as the internet becomes more ubiquitous. Second, digital marketing is much more effective than trad...
Your aim is too broad:Effective campaigns also require laser focus. If you haven’t focused your digital marketing on very specific keywords and very specific industries, you are probably wasting a lot of money and still not seeing results. There’s a third possible reason your digital ...
These numbers are startling. The ecosystem of digital marketing is so confusing. Simply blogging, Tweeting, and having a presence on LinkedIn aren’t enough. You have to collect data, analyze intelligence, create new actions, and measure the outcome. The only way to do this is with sophisticat...
Why Digital Media Advertising Is So Successful Forbes Magazine states it very well: It’s affordable, specific, and easy to use. That about sums it up. It’s Affordable & Scalable You may see the headlines: Digital Advertising Costs Skyrocketing. ...
In this episode of the award-winning Here’s Why digital marketing video series, […] Customer Experience Digital Marketing Here's Why Videos SEO Why the Impact of the Mobile Revolution is Still Unfolding – Here’s Why #263 We’ve been studying the trend of mobile vs desktop traffic ...
Barring extremely good fortune, the last step in setting up your digital marketing analytics is to tweak and adjust the groundwork you’ve laid so that you can act on the insights your data offers you. For example, you may find that some channels don’t work for you, such as Google ...
A great marketing strategy provides a closed loop between your business goals and the properties of 'successful' tactics. It measures effectiveness of factors using metrics. That last property is essential. It’s what separates us from traditional agencies and traditional marketing. Also: Duration ...
My company provides white labelSEOservices and software to digital marketing agencies of all sizes, new and established. Our partners only have to sell; we fulfill the services. Of the hundreds of agencies we have worked with over the years, our most successful partners have one thing ...