In this article, we will explain how to create a site-specific WordPress plugin and why it’s important. What Is a Site-Specific WordPress Plugin? A site-specific WordPress plugin is a standalone plugin that you can use to add all customization snippets that are not theme depende...
Let’s dig deeper and take a look at some of the most important benefits of blogging and why you should consider starting a blog. Here is a summary of the topics we will cover in our guide: Blog Brings Traffic to Your Website Helps You Generate More Leads and Conversions Helps You Repu...
2. Titles Are Important in SEO– the words in title of your post have more power than any other words in your post when it comes to how that post is indexed by Google and other search engines. If you’re looking to get ranked for a certain keyword you had better find a way to get...
For example, you might choose “12 Photos of Beautiful Orcas” as your title tag and “12 Photos of Beautiful Orcas Taken by This Year’s Photographer of the Year” as your on-page headline. Title tags and headlines are written differently within a web page’s HTML markup; headlines are...
When they land on a new blog, one of the big things readers want to know is, “Is this blogger writing for people like me?” If not, they’re outta there. With the mommy blogOutnumbered 3 to 1, for instance, we don’t quite know what the blog topic is from that headline. But ...
What we learned: Email subject lines are as important as headlines, and maybe even more so. Great headline-writing skills made our email marketing even more effective. 3. We fell in love with testing. A good headline didn’t just happen. It happened with repeated effort. Whether we wrote ...
Using just one H1 creates hierarchy and gives your page a more logical structure. It makes it easy for readers (and those using screen readers) to skim and understand what your page is about. The H1 is for theheadlineconveying the main topic. The H2s are for important subheadings. The H3...
Vary your headline length to appeal to different audiences. Additionally: Clearly set out what you’re trying to achieve with your paid ads and make sure everything is streamlined toward driving action from your customers. Remember that small issues, such as a clunky checkout page can hurt your...
After years of watching clients struggle with clunky, one-size-fits-all designs, we’ve learned that a great website needs to fit perfectly into any screen it meets, no matter how great the design is. Many see responsive design as a technical maze, but in this post, we’ll try to gui...
The latest IAPP report notes that, while the headline figure of 137 countries covered by data privacy laws is impressive, what’s also exciting are the evolutions happening in those countries with established regulations. For example, countries like Switzerland, Singapore and New Zealand recently amen...