Getting customers to actually produce UGC is one of the biggest barriers for brands who want to implement this strategy. GoPro found a perfect way around it with their daily and seasonal Awards, incentivizing users to get their cameras out for the chance to be seen by millions of people (20...
they have definitely seen a greater resurgence online these last few years. It left us wondering: what is the psychology behind these oddly satisfying videos, and why are they serving
Yeah. Yeah I did and I really encourage anybody who’s curious about it, go do it. It’s one of the most satisfying accomplishments that you’ll make. I mean you’re flying a big chunk of metal with the engine on the front of it through the air, safely. So definitely check it ou...
Nothing can do that, thanks to the linear nature of space-time. Some people might weight a story’s ending so heavily that this can actually work out for them, but it’s pretty unrealistic to expect everyone else to feel that way. From a storyteller’s standpoint, if a trilogy’s ...
Entering into the already overcrowded genre is Based on a True Story, which, ironically, is not based on any true story, but is instead a totally fictionalized account of two desperate podcasters who find themselves knee-deep in a murder case. You're probably asking, "Do we need another tr...