Why Are Negative Political Ads Good for Us?(CNN) -- After complaining about a barrage of negative ads thathas put his campaign into a...Spivak, Joshua
Okay, since we all still know what vinyl looks like when handsomely placed on store shelves (maybe you’ve seen this at your local Urban Outfitters), we know that record sleeves are big and square and CD cases are small and square. And the proble...
Once the plan is in place, Markey advises brands to “do a bit of what I call wargaming”. He refers to “old school” frameworks like a SWOT analysis to measure the strengths, weaknesses, opportunities and threats, and the PESTLE model to look at key political, economic, sociological, t...
Education level can be helpful for book publishers that are marketing young adult novels, children’s picture books and political essay collections. Occupation is important for nonconsumer campaigns. For a school supplies company, there might be a real benefit in directly contacting teachers, who are...
W: Mr. Smith, I was wondering if I could change my major from biology to political science or psychology. M: Which year are you in? W: Second term, year two. M: Okay. But these majors are very different. You probably will have to take more classes and prepare for more exams. And...
But they are lone voices for a reason: The political environment most senators inhabit makes public bipartisanship anywhere from difficult to politically suicidal. This is for a variety of reasons, including that so much of our politics is now nationalized, that party leaders keep most potential “...
When economic models are designed with labor and capital being the important inputs, energy supply doesn’t seem to be needed, at all. [b] People seem to understand that legislation capping apartment rents will stop the building of new apartments, but they do not make the sa...
“I think in future elections we’re going to see more of an effort to reach a secular voting bloc and the reason is simply that they’re continuing to grow,” saidDavid Campbell, a political science professor at the University of Notre Dame who studies religion and politics....
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The days of posting recycled, mundane, uninspired ads in the local dailies are long gone. Consumers are now online. They’re on Google, Bing, and other search engines looking for products that resonate with them. They’re hopping from site to site, looking for value. ...