OK, so now that we have all of the industry jargon out of the way, let’s look at an actual example using (very) rough numbers. Biogen Idec has a new drug in clinical trial for multiple sclerosis known as BG-12. BG-12 is very unique in that it is an incredibly simple and inexpen...
Here’s an example of where the bike industry is on this subject – we got an email promo just today from a US company who imports bikes and parts from China and sells directly to the consumer via their own website. This fellow claims to have been in the bike biz for a long time ...