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WhatsApp is a cross-platform instant messaging service for smartphones that relies on the internet for the transmission of messages. Based on a low-cost subscription model, WhatsApp is a cheap alternative to carrier-billed text messaging via SMS, especially for international or group messaging. Th...
Making SMS free for respondents is not always easy because it requires acquiring a toll-free (also called “reverse-billed” or “free to the end-user” [FTEU]) number for respondents to send their replies to. In many countries, getting a toll-free number is very difficult, time...