E-commerce is highly competitive; your rivals are always just a couple of clicks away for customers. Yet, subscribers to your business will be less tempted to stray to other brands if they’re already signed up to your service. The subscription market is experiencing explosive growth globally. ...
Because tide brand personality can not be reflected online, and price has become an important reason why these brands are not selling well online. According to the insiders, the most important thing for these brands to develop online is to know where their real market is. These brands can coo...
Through this partnership, Opera will provide digital marketing solutions for brands, media agencies and other advertisers in Indonesia, Philippines, Thailand, Malaysia, Vietnam and Bangladesh. Opera Ads offers […] Categories: Ads general Tags: news Opera Opera Ads Opera’s newest PC browser ...
However, some high sugar brands, like Classic Coca Cola, have accepted the sugar tax and are refusing to change for fear of upsetting consumers. Fruit juices, milk-based drinks and most alcoholic drinks are free of the tax, as are small companies manufacturing fewer than 1m litres per year...
Japan has got 10/10 cosmetics. Keep an eye out for brands like these: Excel Edgy makeup to shake things up. SHISEIDO Makeup, skincare and yummy, yummy fragrances. Canmake Tokyo Affordable, cute and high quality cosmetics. DHC One of the biggest skincare companies out there, specialising ...
Engage shoppers who are closer to a final purchase by targeting specific products, categories or brands that are similar to the product in your ad. Tip: Fine-tune your targeting according to the product price, and select higher-priced products for which your products could be a lower-cost alt...
As the industry progresses, collaborations between brands and IPs are becoming increasingly innovative, merging storytelling with interactivity. These partnerships extend beyond mere marketing—they are crafting cultural moments that resonate with audiences long after the campaigns conclude. This trend underscor...
Best Fair Trade Clothing Brands Here are some examples of fair trade fashion brands that are making a difference in the global textile industry: 1. Patagonia Patagonia was one of the first companies to embrace the benefits of fair trade certifications, and this company works with fair trade-cert...
While traditional assets are popular choices and can generate good returns, you may be missing out if you don't consider alternative investments. These investments can outperform traditional assets and minimize your downside during economic uncertainty. ...
Marketingon TikTok is still maturing, but a growing number of agencies are eager to help brands create the kind of quirky content that gets clicks on TikTok. Conventional advertising that stresses a product's superior qualities doesn't work. ...