Create a value proposition that will turn users to you. Your app should offer something unique or should perform better or be cheaper: there should be something that will benefit your customers. If you have nothing to set you apart from the crowd, why would people choose you? They won’t....
First of all, 90c+ is normal for a 14900k and that is at like maximum 100% load which isn't common. The temps are in the 60s while gaming usually and only 40c idle. But if I do something heavy that does max it out for an extended period of time, ...