Most products, even some vegan makeup brands, use heavy oils, waxes, preservatives and chemicals in their makeup, which make your face feel heavy, smear throughout the day and ultimately irritate the skin. Common drugstore and makeup counter options clog pores and give the skin no room to...
The main argument why oysters are vegan-friendly is that they don’t feel pain since they have a very simple nervous system and no brain. Therefore, it’s believed that they cannot process or feel pain in the same way that other animals can. Vegans use the same argumentto justify eating ...
Another type of sustainable product is vegan, eco-friendly, or cruelty-free variations of conventional items. If there’s a product that’s regularly purchased by the mass market, there may be a niche of conscious consumers ready to embrace a green alternative. TakeBee’s Wrap, which offers ...
Skincare products that are cruelty-free and vegan-friendly are an ideal choice for those who care about the environment, while still being effective and gentle on your skin. Animal testing for cosmetics is not required by law, yet it still occurs in some countries. Nonetheless, more can be ...
apply to it. Gentle luffa exfoliation will make yourskin feel smooth, light, clean and radiant. Just make sure to let your luffa sponge dry fully between showers and replace it every three or four weeks to avoid bacteria buildup. Who needs makeup when they’ve got the natural power of ...
What is a unique selling proposition, and how can you write convincing USPs? Find out the answers (and get USP examples from top brands) in this post!
The business proactively promotes social progress — whether that be by supporting environmentally friendly farming and manufacturing, racial justice, LGBTQ+ issues, or a host of other causes. For example, Ben & Jerry‘s ice cream is priced significantly higher than other brands, but that ...
Take “cruelty-free makeup” as a starting point. From there, you can find a goldmine of potential angles and rabbit holes, such as “vegan skin care” and “not tested on animals.” Through trial and error, you can explore different trends until you find an underserved audience or ...
If two brands are similarly priced, the zero consumer will buy the one that markets itself as sustainable or purpose oriented. According to a recent study of US consumer spending by McKinsey and NielsenIQ, products with environmental, social, and governence (ESG)–related labels (such as “...
I have found that some European and Asian skin care brands are very friendly then American brands. Don’t know why! I have blackheads, whiteheads, purs, Cystic Acne, sometimes in the morning or evening. I couldn’t find information about jaw line acne. Which I developed recently and very...