Our agency will record scroll stopping ugc style videos with a genuine relatable touch 5.0(9) FromUS$90 Offers video consultations See all Blog posts Blogging is still a powerful type of UGC. A blog post helps potential customers learn more about your product by combining different types of UG...
1. Leverage user-generated content (UGC) Encourage your audience to create content related to your brand or product and incorporate it into your ads. UGC adds authenticity and trust to your campaigns. For instance, Airbnb frequently features user-generated travel photos in their ads, making their...
UGC creator is a content creator (as the name says it) who “specializes” in creating content that looks user-generated, personal, authentic, and unique to that person’s style – but of course, it’s sponsored (paid by a brand/company). This content is usually shared on thesocial medi...
Leverage User-Generated Content. User-generated content (UGC) is one of the best ways to incorporate authenticity into spoken storytelling campaigns because it allows real people to tell their own stories instead of relying on scripted ones created by marketers or advertisers. Find a Unique Angle. ...
In this UGC example, the brand tags the user and includes the hashtag to show browsers the post was found through the hashtag. Building a hashtag campaign is a great way of encouraging customers to share images of your products in the hope of a feature in your feed. Plus, by using ...
Skincare brandTopicalshas a carousel of UGC photos at the bottom of their website. It shows authenticity and social proof of their products. How do you take product photos? While the art of product photography requires much more than a single article (there are courses listed below!), the...
Their finding?78% of shoppers report feeling more confidentin a purchasing decision when they see UGC. 2. Shoppers Care More About Social Proof than Branded Content Bazaarvoice’s study also shows an imbalance between the priorities of shoppers and the priorities of brands. 75% of brands spend ...
What Is User-Generated Content? User-generated content (UGC) is content created by individuals rather than brands. If you’ve ever gone to a cafe, snapped a picture of your latte art, uploaded it to your Instagram Stories, and tagged the coffee shop, you’ve created UGC. Take this exampl...
Apple’s Shot on iPhone campaign is an example of UGC at its best, and they usually launch a new one whenever they have improved camera tech and features to show off. The company holds a contest wherein real people can submit photos and videos they took using their personal iPhones. ...
In this UGC example, the brand tags the user and includes the hashtag to show browsers the post was found through the hashtag. Building a hashtag campaign is a great way of encouraging customers to share images of your products in the hope of a feature in your feed. Plus, by using ...