For example, Cottonelle has spent millions of dollars building the association between their brand and “soft.” If a customer values a soft toilet paper, then they will buy Cottonelle. Is Cottonelle actually the softest toilet paper? It doesn’t matter because it is in the customer’s mind ...
The film is a call to arms to get up and explore new horizons. It was shot in a very wet Patagonia in southern Chile as well as the capital Santiago. Time Based Arts delivered the impossible one shot that takes us up, around and finally under the car, exploring it in every angle. ...
Peri bottle: Using a squirt bottle to clean yourself is recommended, as opposed to toilet paper, as the water helps ward off infection and is generally gentler on wounds. The hospital will give you a basic one, but this is a nice alternative in case they don’t! Overnight pads: I star...
As our trip continues and our faces become more and more recognizable to others the once repeated “buen camino” has turned into more of a conversation about the day. A, “where are you are headed?”, “how is your morning?”, “where are you eating lunch today?”, “can I see you...