1. Start with a Knowledge of the Brand Before writing a slogan, you must know what makes the brand tick. If it is your small business, think through your values and vision. If you create slogans for a client’s business, get to know their vision and purposes. You want your slogan to...
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but it’s also the consumers. A slogan is the best way to clarify to the consumer, “this is who we are, this is what we sell and/or this is why we are the perfect choice for you!” Your slogan must give the customers a reason...
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When you think about Coca-Cola, what comes to mind? Is it the taste? The color red? Or, maybe the logo? Or maybe you think about one of the many Coca-Cola commercials you’ve seen throughout the years? When you think of all of these things, you’re thinking of the Coca-Cola bra...
9. Coca-Cola “Our vision is to craft the brands and choice of drinks that people love, to refresh them in body and spirit.” 10. Starbucks “Treat people like family, and they will be loyal and their all.” 11. Tesla “To create the most compelling car company of the 21st century...
A brand can take many forms, including aname,sign,symbol,color combinationorslogan. For example,Coca Colais the name of a brand make by a particular company.[2]The wordbrandingbegan simply as a way to tell one person's cattle from another by means of ahot iron stamp. The word brand ...
"Where's the Beef?" - Wendy's. "Open Happiness" - Coca-Cola. "Because You're Worth It" - L'Oreal. "Melts in Your Mouth, Not in Your Hands" - M&Ms. "A Diamond is Forever" - De Beers. "The Breakfast of Champions" - Wheaties. What is a good slogan? Famous catchy slogan exa...
BMW’s famous “Freude am Fahren” slogan was translated to “Sheer driving pleasure” in English. However, when translated back to German, it becomes “Fahrvergnügen”, which means “driving enjoyment”, with a slightly different connotation. Another example is Coca-Cola’s slogan “Taste the...
‘I’m Lovin’ It’ slogan — this is A-grade material. It was the first time McDonald’s used a single message for a worldwide campaign, and it stuck — it’s their longest-running slogan by some distance. Timberlake’s gone on record to say he regrets the song, but we still ...