Yami-kawaii —“yami” meaningsick or alluding to the hospital— is a “sick-cute” aesthetic that has been bubbling out of Tokyo's streets and manifests through accessories such as fake guns, syringes, gas masks, pills, bandages and plasters. What does creepy cute mean? As the name sugge...
To Westerners, the word “kawaii” is often associated with cuteness. However, in Japan, the term takes a whole new meaning. “Kawaii” (whose noun is Kawaisa) embraces theconcept of cuteness, non-threatening, lovable, innocent-looking, and well-meaning friendliness. The word itself is derive...