Launch of SPAM®Pumpkin Spice. Launch of SPAM®Figgy Pudding. SPAM®Maple Flavored introduced. Hormel Foods introduces SPAM®luncheon meat. Ken Daigneau, brother of a Hormel Foods vice president, wins a contest–and $100–for naming the SPAM®brand. ...
At the height of the Roman Empire, pepper was so highly prized that spice traders’ wealth grew faster than they could spend it. And nowhere was it more available and expensive than inItaliaprovince where Rome stood – and where the average income was higher than that of the entire empire....
Also try typing some 16pt verdana and 16pt Perpetua. The point size of a typeface is not the same as its apparent size. It is the apparent size that it important. 16pt Perpetua is a instant turn off, to small, cannot be bothered reading that. With something like 3 seconds to get th...
Where your marketing campaigns live depends entirely on where your customers spend their time. It's up to you to conduct market research that determines which types of marketing — and which mix of tools within each type — is best for building your brand. We have two main categories of mar...
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Examples: Skittles, Burger King, and Old Spice. Inspirational: This brand voice is motivating, uplifting, and aspirational. It speaks to customers in terms of values, goals, and dreams. Examples: Nike, Dove, and TED. What is the purpose of a brand voice? A brand voice is the personality...
Brand monitoring lets you understand what audiences think about your brand & keep track of conversations. Learn how to do it the right way.
Instagram is currently testing out the new feature of Notes prompts. It’s an another way for users to engage and spice up their group chats by posting frequently used conversation starters. You can ask a question and others will see it and add their responses in an visible-to-all panel ...
audiences, and ultimately deliver results. Your brand experience can be the deciding factor between whether your brand is chosen or if you lose a sale to a competitor. Because of this, it’s easy to see why companies go out of their way to craft impressive and attention-grabbing brand ...
Mezcal is often a bit heavier and sweeter than tequila. If you’re a fan of peaty scotch and the aroma of smoky BBQ pits, then mezcal may be for you. Keep in mind that añejo doesn’t mean “best,” it just means “oldest.” If you prefer the flavor of blanco, then buy blanco...