How to set up Google Ads extensions? Access the "Extensions" tab in your Google Ads account and select the type of extension you want to create. Follow the prompts to set them up. Can I control when certain Google Ad extensions show? Yes, you can schedule when specific extensions appear ...
You might be wondering, what is a paid search ad extension? Put simply, it’s a tool that can help you put youre-commerce paid search budget to better use. They do this by easily increasing your rankings. Extensions mean that Google can create more ads in different formats...
What are Google ad extensions? Google ad extensions are, unsurprisingly, an extension of your ads. So instead of having a small blurb of text under an ad, you get more ad space and can go more in-depth about your business. Google ads extensions can improve your search ads because you ca...
Google displays the organic result of the Canon website (highlighted in red) as aSitelink. But there are other types of results including anGoogle Adsadvert (green). And, on the right-hand side,Sponsored Products(blue) and aKnowledge Panel(purple). The most popularGoogle SERP featuresare: F...
If you would like to learn more about those extensions, we have prepared a specialblog post that answers all of the questionsyou might have. Additionally, we have prepared a guide on how you cancreate Google ads in GetResponse.
a great way to entice your prospects into clicking an ad. Though Google will suspend ads that are hyperbolically superlative (think “BEST WIDGET ON THE PLANET #1 WIDGET BUY MY WIDGET IT’S THE BEST WIDGIT”), paraphrasing reviews within the confines of your ad text is not strictly forbidden...
Seller Ratings– Both LightingDirect.com and LampsPlus are making use of theseller ratings extensionavailable in Google Ads. This helps them stand out a little more from the top-ranked ad. It’s working to the second ad’s advantage in particular because the company has over twice as many ...
A high click-through rate is something you want to achieve, as it affects your Google ads’ performance and revenue. The question is, how do you manipulate your CTR rate and generate more clicks on your campaigns? In this post, we will go through how to calculate CTR, why it is importa...
Let’s look at three examples of search network ads for the keyword phrase “floral delivery.” While both Teleflora and 1-800-Flowers advertise high quality flowers, only Shop Gorgeous Flowers appeals to the problem the buyer is likely trying to solve –“make someone’s day perfect.” Shop...
With that in mind, below are eight tips for writing the best ad copy for Google Ads: 1. Use keywords that match what people are searching for One of the key recommendations for writing strong Google Ads copy is to include keywords that mirror the searcher’s query. By parroting back ...