After what digital marketing is, the benefits you can reap from it come. Digital marketing has become popular in such a short period and for a good reason. Today’s customers and clients spend more time online, and they expect their favorite companies to be online, too. The internet landsca...
A VPN (Virtual Private Network) gives you online privacy & anonymity by creating a private network from a public internet connection. Find out how VPN works.
Read and learn what a Demand Side Platform (DSP) is and how it optimizes digital ads by enabling more efficient and targeted ad campaigns!
The PMI is the organization that gives out thePMP (Project Management Professional)credential. This globally recognized certificate assures employers that a person is trained and qualified to manage projects. PMI is also the organization that oversees the documentation of theProject Management Body of ...
Marketing Plan Examples: 1PMP Template To help you get started, I’ve included a few examples of completed1-Page Marketing Plans. Use these as thought-starters and a guide when filling out your marketing plan template. Build out your marketing plan with theFree 1-Page Marketing Plan Examples...
A private marketplace, or PMP, is an invitation-only trading platform for selected advertisers. It is frequently used by big publishers and media holdings with premium segments in their inventory. Instead of parading their inventory on the market, they sell it to a close circle of advertisers,...
Project management services are becoming more and more popular all over the world because of changes in technology and the digitalization of business. Before you jump into this world and get your PMP certification, here are some important things to remember: Project management occurs from initiating...
Mine is a bestselling book,The 1-Page Marketing Planand my 1PMP framework. Every company needs to include cornerstone content as a major part of its marketing strategy. It's an asset that will bring in leads year after year. It's also a great way to get featured in magazines, on podc...
Using a fishing rod is almost always more affordable than buying fish on the market; that’s how businesses work. However, if you ask, “What is a DSP in digital marketing?” we’ll answer, “Definitely, not charity.” And that’s the next stop in our ride. ...
Kroger’s PMP—a private marketplace that allows advertisers to crack into the shopper profiles and then into the DSP of their choice to activate—provides accurate and reliable targeting capabilities thanks to Kroger’s wealth of loyalty data Kroger targeting options via the self-serve platform is...