Building on the controversial charge of Netflix imperialism made in 2019 by Canadian Broadcasting Corporation president Catherine Tait, this piece attempts to develop a theoretical and technical framework for u
There is a wide range of 4K content now available, from 4K broadcasting and streaming services, to gaming consoles that support 4K content and much more. In fact, platforms such as Netflix, Disney+, Amazon Prime, Vudu and Rakuten offer a wide range of 4K films, TV series and documentaries...
Currently, there are various forms of 4K content from 4K broadcasting, 4K streaming services, 4K Blu-ray players & discs to even user-generated videos filmed with 4K cameras or 4K smart phones. In Australia, streaming services such as Netflix, Stan, Amazon Prime and Disney+ also offer a wi...
Knowing what the competition is doing enables marketing teams to identify what is working well and what is not for the competition. This industry insight can be helpful in bringing a product or message to market. Social listening tools can also help brands set up different monitoring streams for...
The first US TV station began broadcasting in the late 1920s. In the early days of video, you really only had live broadcasts to choose from, like news and sporting events. These broadcasts were limited to a small number of viewers because you needed expensive equipment and infrastructure th...
What is a broadcast address? A broadcast is any message ordatasent to all hosts in anetwork. A broadcast address, then, refers to an address to which broadcasts are sent. The process of sending broadcasts to every host connected to a network is called broadcasting. ...
“Wheel of Fortune” host Pat Sajak speaks as he is inducted into the National Association of Broadcasters Broadcasting Hall of Fame during the Nab Achievement in Broadcasting Dinner at Encore Las Vegas on April 9, 2018. (Photo Credit: Ethan Miller/Getty Images) Happy retirement, Pat Sajak!Pat...
Channels 2.4 GHz:The selected networks broadcasting at 2.4 GHz are shown, as well as the range of channels that they cover. This allows you to see where channels are overlapping. By default, the “Show average value for inactive networks” option at the top right is enabled. This way any...
Digital Video Broadcasting Although 4K TVs are becoming more affordable than ever and thus at the center of an increasing number of home entertainment setups, it can still be a bit of a chore to find 4K content to get much of a 4K experience with them. While it's far from being ubiquit...
Market segmentation isn’t just a marketing tactic — it’s the backbone of effective communication. By grouping your audience based on shared traits, you move from broadcasting generic messages to crafting campaigns that truly connect. It’s how brands stop wasting resources and start growing strat...