What are Designated Market Areas (DMA)? A designated market area (DMA), also referred to as a media market, is a region of the United States that is used to define television and radio markets. There are 210 DMAs covering the whole United States and are usually defined based on metropolit...
Exclusive sale means the seller gives the overseas client the exclusive right of selling a particular product in a designated area within a specified period of time. In this kind of business transaction, the product is bought by the exclusive seller and therefore he should sell the product by ...
Economics is a branch of the sciences that seeks to understand the way a population functions by studying the way its economy functions. Every group of people develops a survival plan based on shared labor and resources. How they do that, and how well they succeed at it, is the central fo...
E-commerce, or electronic commerce, is the buying and selling of goods and services over the internet, on websites, mobile apps, or social media. By optimizing e-commerce as part of a broader digital-commerce transformation, sellers stand to attract more
What is a marketing strategist? A marketing strategist is someone, generally referred to as a professional, who develops and implements marketing plans and campaigns to achieve a company's marketing and sales goals. Their responsibilities include conducting market research, analyzing consumer behavior and...
The total market size may be difficult to define, especially if the company has a broad geographical area or sells goods online. The total market size is not necessarily the population of the area; instead, it is the total potential customers the company could have. ...
Why Is Fair Trade Important? While free market capitalism has delivered the greatest quality of life improvements in the history of civilization for the most people around the world, this incredible engine of innovation can be harmful if it isn't properly regulated. While it's great for people...
Big Data is an emerging asset for many businesses. It provides them with valuable information about customers, competitors, market trends, and other important aspects of their industry. However, there are challenges associated with managing big data. ...
Customer feedback is a great tool to break this dangerous mindset. It identifies users’ problems that might not be readily apparent to those involved deeply in the product’s design, creation, or promotion. With the constant changes in market trends and customer preferences, effective feedback ...
regardless of future market fluctuations. Suppose market prices drop significantly by the time they harvest. In that case, the cooperative is protected from the lower prices because they had already secured a higher selling price through the futures contract. Either way, they gain some predictability...